Nintendo hopes to reach its goal for the Wii U of selling 9 million units by the end of its fiscal year on March 31, 2014, but if its November sales figures are any indication, the console has a long road ahead. Figures according to NPD confirms 222,700 Wii U consoles were sold in the United States last month. Nintendo reported their last sales figures for the Wii U in October, saying the console has sold 3.91 million units worldwide. Adding November’s sales figures to that, Nintendo would have to move nearly 2 million units over the next four months to meet its goal of 9 million by March 31, a prospect that doesn’t seem likely based on its sales to date. Analysts have already predicted that Nintendo “will likely miss” its sales goals for this fiscal year for the Wii U. DFC Intelligence, a market research firm, recently predicted that the Wii U will sell 25 percent as well as the Wii.
Nintendo stated in response to the NPD report “sales of the Wii U hardware increased by more than 340 percent over sales in October” and executive vice president of sales and marketing of Nintendo of America Scott Moffitt commented “in looking at these results, two things are indisputable: Our hardware is gaining momentum at the exact right time and our software catalog is stronger than ever.”
Some of Nintendo’s biggest franchises have releases coming in the first quarter of 2014, which may spur console sales. The titles include Mario Kart 8, which is slated for a Spring 2014 release, and Donkey Kong: Tropical Freeze is set for release on February 21, 2014. Additionally, a new title for the Zelda franchise and the next Super Smash Bros. are on the horizon for next year.
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